New RF 75-300mm f/4-5.6 Telephoto Zoom Lens

Bring life even closer with the new RF 75-300mm F4-5.6 telephoto zoom lens

London, UK, 29 April 2025 – Canon Europe today announces the RF 75-300mm F4-5.6, a lightweight, easy-to-use telephoto zoom lens that’s ideal for users starting out in nature and sports photography with an EOS R System camera.

With its amazing reach and flexible zoom range, the RF 75-300mm F4-5.6 provides creative freedom when shooting photos and video of subjects you can’t physically get close to. Users can keep their distance to avoid disturbing wild animals and birds or zoom right into the action when photographing a sports event from the sidelines. The streamlined design lets users react quickly, with a large zoom ring requiring little more than a quarter of a turn to run through the entire zoom range.

At 300mm it’s possible to get as close as 1.5m to fill the frame with detail, making this lens a practical solution for portraits of animals and people. The long zoom and wide, seven-blade aperture ensure superb separation between a sharp subject and blurred background for a refined look.

This classic entry-level, full-frame 75-300mm lens can be used on any camera equipped with Canon’s advanced RF mount. Paired with an APS-C body such as the EOS R100, it delivers a more powerful 120-480mm effective reach to bring distant subjects even closer. Despite its extensive telephoto coverage, the lens weighs just 507g and is a compact 146.1mm in length when retracted. It’s one of the lightest lenses in its class and ready to go anywhere, from local sport matches to remote nature reserves.

The versatile range of focal lengths, affordable pricing and outstanding portability of the RF 75-300mm F4-5.6 ensure that everyone is able to extend their reach and take their passion further.

Key features of the RF 75-300mm F4-5.6:

• Flexible 75-300mm focal length range for full-frame EOS R System cameras, extending to 120-480mm equivalent view on APS-C models
• 1.5 metre minimum focusing distance at 300mm for frame-filling detail
• Compact and lightweight design: Measures just 146.1mm in length when stored and weighs approximately 507g
• 7-blade circular aperture for beautiful background blur
• Super Spectra coating to reduce ghosting and flare

For more information about the RF 75-300mm F4-5.6, please visit: https://www.canon-europe.com/lenses/rf-75-300mm-f4-5-6/

Media Release Source: Canon Europe

Canon EF 85mm f/1.8 USM Lens Hair Fashion

Canon EF 85mm f/1.8 USM Lens for Portrait and Fashion Photography

'A cost-effective small Canon EF prime lens with lots of potential' - Vernon Chalmers

Canon EF 85mm f/1.8 USM Lens
At first I didn't consider the Canon EF 85mm f/1.8 USM prime / consumer lens as an option while planning for the 2015 Partners Hair Design Training Academy Graduation / Fashion Show in Cape Town.

Prime Sharpness
My initial thoughts were that the Canon 85mm f/1.8 USM prime lens may be a tad short for this close-up hair fashion shooting application, but as a fast, sharp and small non-zoom lens it could just be good enough for the catwalk (if I could move with the action). With all the confidence in the world I paired it with the EOS 70D; using the EF 24-70mm f/4L IS USM lens on the Canon EOS 6D for the group / wider angle shots.

Just love 85mm... after shooting with 400mm for months

Great value and sharpness for a consumer lens and I am sure there are a few similar priced Sigma and or Tamron 85mm lenses that could possibly do the same job. If you're prepared to learn how to zoom with your feet the 85mm focal length could work well on full frame / crops bodies (85mm on full frame vs +- 135mm on APS-C / crop when considering the crop factor of 1.6).

Canon EF 85mm f/1.8 USM Lens Hair Key Features and Specification

"The Canon EF 85mm f/1.8 USM is a popular prime lens, especially favored for portrait photography.

Here are some of its key features:

• Focal Length: 85mm, ideal for portraits and medium telephoto shots.
• Aperture: Fast f/1.8 maximum aperture, great for low-light conditions and achieving a shallow depth of field.
• Autofocus: Ring-type Ultrasonic Motor (USM) for fast and quiet autofocus, with full-time manual focus override.
• Optics: Super Spectra coatings to reduce flare and ghosting, ensuring accurate color balance and enhanced contrast.
• Build: Compact and lightweight, making it easy to carry around. However, it lacks weather-sealing 1 2 3.

This lens is known for its sharpness and beautiful bokeh, making it a great choice for capturing stunning portraits and still-life photography." (Source: Microsoft Copilot)

Canon 70D / EF 85mm f/1.8 USM Lens For Hair Fashion Action

Hair-raising action photography
The main goal of covering the event was an all-round documentation of the show, guests, graduates and hair models. The biggest challenge was to shoot the extravagant hair designs with the 85mm lens on the crop-sensor Canon EOS 70D. Throughout the rehearsal I realized that it could be done as long as I move close enough with the models.

First image below is non-flash / non-action, but the others are all faster action walking / panning with the models (bounced flash). The last shot was captured during the rehearsal - no flash.

I did not really feel the need to use the Canon EOS 7D Mark II as I trusted the EOS 70D's AF and AI Servo to deliver within the same image quality parameters.

All Canon Equipment Used (during the show)

• Canon EOS 6D
• Canon EOS 70D
• Canon EF 24-70mm f/4L IS USM lens
• Canon EF 85mm f/1.8 USM lens
• Canon Speedlite 430EX II flash
• Canon Speedlite 270EX II flash

Canon EOS 70D / Lens Settings

• Shutter speed: 1/60s
• Aperture: f/4
• ISO 100 - 1600
• Focal length 85mm (Canon prime lens)
• Single Shot shooting / AI Servo Mode
• Single-Point Autofocus / Lens AF on

Canon EOS 70D / EF 85mm f/1.8 USM prime Lens (f/4 ISO 400)

Canon EOS 70D / EF 85mm f/1.8 USM prime Lens (f/4 ISO 400)

Canon EOS 70D / EF 85mm f/1.8 USM prime Lens (f/4 ISO 400)

Canon EOS 70D / EF 85mm f/1.8 USM prime Lens (f/4 ISO 400)

Canon EOS 70D / EF 85mm f/1.8 USM prime Lens (f/4 ISO 400)

Canon EOS 70D / EF 85mm f/1.8 USM prime Lens (f/4 ISO 100)

© Vernon Chalmers for Partners Hair Design Training Academy Cape Town

Canon EF 85mm f/1.8 USM Lens Reviews